Area of Operation Introduction 1. Banks are required to seek prior permission No Objection Certificate from the Reserve Bank of India for such revision, wherever applicable. Regulatory Requirements Extension of Area of Operation within the district of registration and adjoining districts within the State of registration 1. Such banks may directly approach the RCS of the State concerned for extension of area of operation to the entire district of registration and its adjoining districts within the State of registration.
If you are not clear on any aspect of this task you will need to review your unit notes. To gain maximum marks you will need to have read the additional readings as set out in the Overview of this unit and use additional references. Case study You are an Area Manager for a large national bank.
Five years ago a housing development was opened in your area pick a real suburb. With new housing and commerce coming to the area over the intervening years you can now see that there is an opportunity to open a new branch office of the bank.
To do this you have to gain approval from your General Manager GM.
You know that your GM requires a great deal of convincing on the viability of opening new branches. The GM will want to see research undertaken on matters that include the following: Population growth over the last five years and growth projection for the next five years 2.
The demographics of the local population including average income 3. Current and potential growth in business 4.
Current banking associations for both potential private and business customers 5. Indications of the number of potential customers 6.
The availability of suitable premises in the area 7. The overall cost of establishing the branch. Because of this you must undertake rigorous research to develop a business case to convince him that the bank will make a short term profit from the proposed branch.
You will engage your Personal Assistant PA in undertaking the research and developing the report for the General Manager. Your PA has not studied this research subject so with this Plan you will ensure that they are clear on what is required as you develop a Project Plan which clearly defines the purpose and limits of the task at hand.
They need to know what the different kinds of research are, where to find them, and how they will be used. In your Plan you need to clearly define for your PA, at the start the Objective of the research, and then clearly explain the following: Use these dot points as headings in your Plan.
The housing development has enhanced the commercial and new housing prospects in this area so we need to reasr4ech and collect relevant data to propose the opening of new branch office of the bank to utilise this commercialisation in the suburban area.
Limitations of the Tasks All the findings and conclusions would be based on the sample collected from the working area and there is a time limit too. So the major limitations are: There is time constraint too because a delay in research and collection of data might give chance to the competitor to launch and be the first one to tap the market potential.
No extra budget allocated for conducting research.Before you start developing your marketing plan, you need a clear idea of what you want to accomplish.
SunTrust Robinson Humphrey is the trade name for the corporate and investment banking services of SunTrust Banks, Inc. and its subsidiaries, including SunTrust Robinson Humphrey, Inc., . Find a First American Bank branch or ATM near you by using our convenient locator. Find a First American Bank branch or ATM near you by using our convenient locator.
This is your marketing strategy, and it's directly related to your business goals and objectives. Your marketing strategy outlines what you want to do, and the rest of the marketing plan . Checking, savings, investments, mortgage, loans, insurance.
BB&T offers banking services to help you reach your financial goals and plan for a sound financial future. BB&T—All We See Is You. The bank needed complete link redundancy for each of its US branch offices to its US-based headquarters in New York City, and a site-to-site failover from its UT headquarters to its disaster recovery site.
All critical data transmissions run across VPN connections, and domain controllers and application servers reside at the Headquarters. Find a First American Bank branch or ATM near you by using our convenient locator.
Find the latest business news on Wall Street, jobs and the economy, the housing market, personal finance and money investments and much more on ABC News.
Learn about our competitive banking services, credit solutions, financial planning and investment services for individuals, small businesses and institutions. Bank of Texas is a Texas-based bank serving Dallas, Fort Worth, Houston, Sherman and other communities throughout the state.